Premium Beverages Test

Panera Bread, 2026

Fruity and refreshingly bright, Panera’s new drinks are perfect for every moment. Neutral, elevated settings read like real places while remaining understated, keeping the spotlight on the colorful beverages and the delicious fruit nestled in each one.

    • Creative Direction

    • Photo Direction

    • POP Design

    • Rachna Chari, Art Direction

    • Hannah Becker, Copy Direction

    • Gentl & Hyers, photography

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